For Immediate Release
Contact: NTLB Publishing || ntlb@powerofi cu.com
NTLB Publishing Releases:
The End of Student Apathy... Reviving Engagement and Responsibility
By Principals Danny Hill and Dr. Jayson Nave

SEVIERVILLE, TN: Why do so many schools fail miserably in trying to shift to the “No Zero” system and end up right back where they started? Many schools give up because the shift is not just about a change in policy like no longer giving zeroes. Administrators frequently dump this policy on teachers and underestimate the need to build an entirely new system. The new system is about creating tools and opportunities for teachers and students that guide everyone toward learning. The magic bullet in our ICU system is that it disarms the student’s small army, in effect leaving them so alone that eventually the student decides to become engaged in the learning process.

The “Build Up” section of the book will show you how to build a small army of support behind the teacher. Teachers have been left alone to fight the problem of apathy for too long. It is impossible for teachers to shift to the No Zero system by themselves. The army of support refers to teachers, parents, coaches, administrators, counselors, band directors, choir directors, and other adults joining forces. It also refers to specifi c interventions of “extra time” and “extra help.” If student apathy is our biggest problem, why do we treat it with a band aid? Our philosophy is to blow it up and drive it out of our schools, never allowing it to return.

In the “Tear Down” section of the book we discuss Teacher Paradigm, the main barrier to building the new system. Before real change can take place, old ideas of how education works have to be torn down and dismantled. Educators are very stubborn and have grown tired of all the “new stuff ” and quick-fi x solutions that comes from all sides. The director of schools and the principal can say they will no longer give zeroes, but if the teachers don’t buy into it, nothing will change. Tearing down allows principals and teachers to take a good look at the traditional zero-based grading system and all of its fl aws. Educators are smart, will listen, and will change if they are allowed enough time and given the proper information to see errors in their paradigm.

In Power of ICU, we provide a road map for how your school can begin fixing these problems and begin helping students prepare for the Real World today!

Power of ICU: The End of Student Apathy... Reviving Engagement and Responsibility
ISBN: 978-0-9823984-3-2 // 172 Pages // $25.00 // Release Date: June 2009
www.PowerofICU.com